Audible
Comedy

Integrated Campaigns

Role: ECD, Creative

Recognition: David Reviews Ad of the Day, Campaign Ad of the Day, Drum Ad of the Day, Shots Pick of July,
Vimeo Staff Picks
Awards: British Arrows, Gold x 2. Epica - Bronze, Silver. Kinsale Sharks - Bronze. Creative Circle, Bronze.
Shortlisted at Clios, D&AD, Cannes Lions

Comedy was Audible's fastest-growing genre, but no one knew it. Rather than lead with talent or titles, we went after something bigger: the unique role comedy plays when life is being difficult. Which, let's face it, is pretty much all the time.